With the recent introduction of the A2P standard by U.S. phone carriers, businesses now...
The Powerful A2P Advantage: How to Ensure Your SMS to Customers Are Not Blocked By Phone Carriers
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Resources
Exploring ideas at the intersection of conversational marketing, AI assistants, sales tech, and marketing tech.
Converting Painting Leads: 5 Mistakes to Avoid
One of the biggest struggles that people face as they are starting or ramping up their...
Forbes: Consumer Contact Preferences Have Changed — Is Your Business Ready?
Excerpt from Forbes article written by Verse.io CEO, David Tal Businesses looking for a...
Building a Solid Foundation for Your Carpentry Business: Inbound Marketing
The carpentry business is a competitive field. Whether you’re just getting started or...
Lead Qualification 101: How To Find the Best Home Building Leads
In the Home Building sector, many contractors struggle with lead qualification. Hundreds...
Use the Right Tools: Becoming the Best Siding Company in Your Area with Tech
Technology has found its way into every aspect of our lives, and home improvement is no...
Outsourced Lead Gen for Flooring Contractors: If You’re Not First, You’re Last
If you're not first, you're last. This is the mantra of marketing in today's world and...
The Handoff: Convert and Qualify More HVAC Leads
In the HVAC industry, many contractors get countless inquiries from prospective...
Personalized Martech: How to Increase Your Lead Conversion Rate
The introduction of marketing technologies has fundamentally changed the way businesses...
Attack of the Robocallers: How the FCC’s STIR/SHAKEN Legislation Changes the Way Businesses Make Calls to Their Customers
Will STIR/SHAKEN affect your business? Read more about how the FCC's new legislation...
A Modern Contact Center
This comprehensive white paper takes a deep dive into how the most successful teams improve RIO with a stellar lead experience. Learn how your companystacks up against the competition.
Texting Leads: Should Home Remodelers Be Using SMS?
Texting leads used to be invasive. But is that true now? Find out if home remodelers are...
Speed-to-lead: How to Become the #1 Roofing Company
No matter what industry you are in, speed-to-lead is fundamental in beating out the...
How Costly is Marketing and Sales Misalignment?
Marketing and sales misalignment within companies has become very common in modern...
Solar Marketing: How to Stand Out from Your Competitors
With more consumers switching to solar energy it is more important than ever to...
Personalized Marketing: Turning Consumers into Customers
Personalized marketing isn’t just about competitive advantage anymore. As technology was...
Top 6 Tech Stacks for Real Estate Agencies
Real estate agents have it rough. They are managing a business, selling, and marketing...
How Growth Marketing Automation Starts with Lead Experience
Marketing automation isn’t foreign to companies as nearly everyone is utilizing at least...
5 Simple Ways to Boost Sales for Home Services
The home services industry has changed dramatically over the last few years, especially...
6 Content Marketing Strategies to Nail Inbound Marketing
Content Marketing is one of the oldest strategies in the book. John Deere is one of the...
Retain the Top 1% of Loan Officers
Loan officers and lenders are notorious for jumping companies. The #1 reason? Lack of...
Inbound Marketing: How to Understand your Customer’s Needs
When it comes to inbound marketing and delivering quality content, no marketing team...
Solar leads: Maintaining efficiency when the lights go out
Since the storms in the South have passed, solar and wind companies in these regions are...
How do you create an inbound marketing strategy?
As the guide to your market’s success, creating an inbound marketing strategy that works...
Sundae case study
Sundae Case Study See how Verse helped Sundae reduce costs by 50% by doubling lead...
Analog vs. Digital Marketing: The Fight for Solar Consumer’s Attention
Marketing within the solar industry has turned into a single objective: get to your...
What is Inbound Marketing?
Inbound marketing represents a thoughtful, strategic approach to developing...
Sunline case study
Sunline Energy Case Study See how Verse helped book 38% more onsite appointments for...
Home Services: Leverage Text to Engage with Leads
The home services industry has one of the highest lead volumes in the business world....
The Rise of Conversational Marketing and the Fall of Chatbots
Conversational marketing is all the rage these days. This new branch of marketing is a...
Barry Jenkins Case Study
Barry Jenkins Case Study See how Verse helped the Friends in Real Estate team close...
2021: Growing and Scaling Your Business in the New Year
2021: Growing and Scaling Your Business in the New Year This White Paper includes:...
Webinar: 5 Lead Habits To Break in 2021
Daniel Kimm of Shape CRM Software and Daniel Cross of Verse.io sat down to talk about...
Your leads are knocking. Are you responding?
A lead fills out an inquiry on your website, but how long does it take for your...
Cash House Buyers Case Study
Cash House Buyers Case Study Cash House Buyers qualified 30% more leads with custom...
Texting is the future present.
Texting consumers sounds invasive, but it’s only because it used to be invasive. Before...
Omnichannel Communication: Personalizing on all sides of the sales funnel
[Ben Jablow, VP of Alliances at Postal, and Daniel Cross, Director of Business...
Cornerstone Case Study
Cornerstone Mortgage Case Study See how Verse increased loan applications by 33% for...
6 Ways to Convert Blog Visitors into Leads
Once you start getting traffic to your blog, the next step is turning those blog...
5 Most Common Uses of Verse
Verse gets a lot done when it comes to the middle of the sales funnel. There are many...
Flying V Case Study
Flying V Case Study "Verse’s ease of use and effectiveness is second to none. They...
HousingWire: Why lenders should text prospects
Excerpt from: HousingWire HousingWire recently spoke with Verse founder and CEO David...
Client Retention: 5 Ways Marketing Agencies Keep Their Clients Happy
Poor client retention is actually one of the most expensive mistakes for marketing...
Forbes: Why Marketing Agencies Need To Solve The Lead Conversion Gap For Clients
Excerpt from: Forbes.com Although complete marketing attribution is one of the toughest...
Boost your solar lead conversion by 300% with Shape Solar + Verse
At a Glance If you’re tired of wasting precious administrative time on low-quality or...
Lead Conversion Report Card: Measuring Your Solutions
It’s no secret that lead conversion is a process many struggle to do on their own. 48%...
Garage Flooring Pros Case Study
Garage Flooring Pros Case Study “Our lead generation efforts have been completely...
It’s the Lack of Lead Follow-Up For Me
Following up with leads is named one of the biggest challenges to lead conversion for...
“Are They Worth It?”: The Vitality of Qualifying Leads
Once upon a time, there was a marketing team. The marketing team generated a lot of...
Grand Lending
Grand Lending Group Case Study “We love getting the return on our lead generation. With...
Is Marketing Dead? Why Marketing Agencies Should Offer Lead Conversion To Their Clients.
Why do marketing agencies and lead generation companies get fired? It’s not because they...
Ascend2 and Verse Unveil New Survey – The State of Lead Conversion in Marketing and Sales
New research highlights the Lead Conversion Gap, and what it takes to improve conversion...
How to Launch a Contact Center in Days with Verse + Zapier
Outsourcing a business process, especially inbound lead qualification and conversion...
5 Ways to Better Assess Your Sales Team (and Close More Deals)
It’s a demanding time of year with quotas looming at the end of the fiscal year and a...
Marker Case Study
Marker Real Estate Case Study See how Verse increased closings by 80% for Marker Real...
How Our Real Estate Clients Went from Chasing Cold Leads to Generating 10x More Clients/Sales: A Complete Guide for Real Estate Agents
Are you finding it challenging to keep up with the digital trends in the real estate...
How to Create and Repurpose Content
Marketers know that quality content generates quality leads, especially in the long run....
Movoto Case Study
Movoto Case Study See how Verse helped qualify 33% more leads for Movoto with a modern...
How to Save Your Sales Team from Burnout
A high lead volume isn’t necessarily a bad problem to have, but your sales team may be...
5 Mistakes Marketing Executives Keep Making
Marketing executives carry the heavy burden of maintaining the reputation of the brand,...
SavvyCard
SavvyCard Case Study See how Verse helped SavvyCard boost conversion rate by 32% with...
The secret to more revenue from fewer leads
It’s plain and simple: more leads does not mean more revenue. This is the whole reason...
3 Lessons from Real Estate During the Pandemic
At Sundae, we interact daily with customers who are facing some of the most important...
Mares Mortgage Case Study
Mares Mortgage Case Study See how Verse helped Mares Mortgage increase their...
Curaytor: 7 Lead Conversion Mistakes That Are Costing You Money
Curaytor: 7 Lead Conversion Mistakes That Are Costing You Money David Tal joined Jimmy...
Sales and the Top 1%: How to Be Better than the Rest
Believe it or not, it is not confidence or charm that separates the top 1% of...
G2 Announces Verse.io as Top 10 in AI Sales Assistant
The Summer reports for G2 are in and Verse.io is officially in the Top 10 for...
The Sales Funnel and Meaningful Human Connections
The business world at its core is composed of people and the deep-rooted need for all...
Content Marketing and the Magic Penny
Marketing teams will tell you: if you want a quick win for your business, content...
Chatbots: Missing the Middle of the Funnel
Businesses trying to sell their product or service are constantly dealing with the...
MQLs or Bust: How to Generate Hot Leads
Let’s face it: marketing qualified leads (MQLs) are the difference between a truly...
A Statement from Verse Founders, David & Avi Tal
To My Dear Verse Team Members, We hope that this note finds you well, and that you are...
AI: Why People Alone Won’t Solve the Lead Conversion Gap
Artificial intelligence, or AI, has given multiple industries the ability to utilize...
5 things your team CAN’T stop doing no matter what
In a time where shifts and changes are inevitable or necessary, it’s important to come...
LeadPops Case Study
LeadPops Case Study See how Verse increased lead qualification rates by 30% for...
Forbes: The Lead Conversion Gap Every Company Struggles With
Excerpt from: Forbes.com The general relationship between sales and marketing teams has...
The 3 Myths of Speed-To-Lead
Believe it or not, speed-to-lead is the biggest driver of lead conversion after a lead...
Mortgage and the Reward of Digital Storefronts
Mortgage and Their Digital Storefronts In light of recent events, businesses were...
5 Reasons Cold Calling Just Doesn’t Cut It Anymore
Cold calling and door-to-door sales are the most commonly used practices for sales teams...
Solar Consumer: Catering to the Lead
Out of all the new industries in technology, solar is taking the lead. Where technology...
Marketing and the Lead Pond – Fishing for Prospects
The lead pond, or the lead generation pool, is the treasure trove of the marketing...
Insurance Leads and Easily Improving Online Conversion Rates
During these unprecedented and worrisome times, purchasing online insurance leads is a...
The Lead Conversion Gap
The Lead Conversion Gap Always be closing. Every sales team has heard this one before....
Blog SEO: 6 Tips to drive website traffic
Are you trying to increase traffic on your website by improving your blog SEO? There are...
The Ins and Outs of Successful Trade Shows
Trade show season is here and exhibitors and attendees alike are planning for their...
Versatile: Lead Qualification for Solar Companies
Solar installation is on the rise and so is the need for better lead qualification in...
Why Every Marketing Team Needs AI in Their Tech Stack
Imagine Don Draper’s brain power multiplied by two million - that’s what artificial...
How Top-Notch Marketers Can Bridge the Sales-to-Marketing Gap
By using the strategies laid out here, you can work towards building seamless integration of your marketing and sales efforts so you can see the revenues within your organization soar.
5 Reasons Why Your Team Fails to Convert Leads
Utilize the information in this blog and identify what changes you can make in your own organization’s customer buying journey to help reduce the amount of leads that fall through the cracks.
Versatile: Lead Qualification for Marketing Agencies
Marketing agencies help others achieve their branding, awareness, and pipeline...