Conversational marketing is all the rage these days. This new branch of marketing is a feedback-oriented approach that markets through conversation in order to personalize the buyer experience, shorten sales cycles, and...
Daniel Kimm of Shape CRM Software and Daniel Cross of Verse.io sat down to talk about the lead habits that are crippling your sales and marketing teams the most. While many understand the effectiveness and even the...
A lead fills out an inquiry on your website, but how long does it take for your sales team to respond? An hour? 4 hours? 24 hours? What about a lead that comes in on a Friday night? Is your sales team unable to get...
Texting consumers sounds invasive, but it’s only because it used to be invasive. Before carriers started implementing single plans with unlimited text and call across the board, texts used to cost money or counted toward a...
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