It’s the Lack of Lead Follow-Up For Me

Following up with leads is named one of the biggest challenges to lead conversion for marketers and salespeople to date. In fact 41% of marketers and salespeople say following up with leads quickly, especially before they...

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5 Mistakes Marketing Executives Keep Making

5 Mistakes Marketing Executives Keep Making Marketing executives carry the heavy burden of maintaining the reputation of the brand, both internally and externally. The main goal is to support sales in their concerted efforts to close more deals. But the only way they...

The secret to more revenue from fewer leads

The secret to more revenue from fewer leads It’s plain and simple: more leads does not mean more revenue. This is the whole reason marketing and sales talk about qualified leads and the power of driving them. You may purchase 20,000 leads and they are all garbage. But...

3 Lessons from Real Estate During the Pandemic 

3 Lessons from Real Estate During the Pandemic  At Sundae, we interact daily with customers who are facing some of the most important decisions they will ever have to make. As “homebuyers with heart,” we strive to make every encounter with our customers friendly,...

Sales and the Top 1%: How to Be Better than the Rest

Believe it or not, it is not confidence or charm that separates the top 1% of salespeople from the rest. It’s actually the art of organization. A salesperson with an organized and systematic sales process will be most likely to close more deals.  The reason this sales...