It’s the Lack of Lead Follow-Up For Me

Following up with leads is named one of the biggest challenges to lead conversion for marketers and salespeople to date. In fact 41% of marketers and salespeople say following up with leads quickly, especially before they...

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Top 4 Mistakes Smart Agents Make With Their Lead Strategy

Are you aware of how much money you are potentially wasting with your leads every year? Within your marketing budget, you are most certainly sure with how much you spend on lead generation down to the very last dollar. However, it might surprise you how much money is...

Three Ways Body Language is Impacting Your Ability to Close

Everything we do is based on communication and we do it all day long. It’s how we form relationships and develop trust, and an overlooked aspect of the way we communicate, is body language. According to UCLA psychology professor Albert Mehrabian, 55% of communication...

Video: The SaaS Marketing Strategy You Can’t Ignore

Videos are the future –  something that SaaS marketers can’t avoid, and a notion that is backed up by people’s natural disposition towards flashy visuals (the many sequels to Fast and Furious and Transformers can attest to this). If Michael Bay isn’t your thing, then...

The True Value of Your Real Estate Networking Efforts

Did you know that customer referrals may be the most effective tool in your marketing bag? As a matter of fact,  42% of home buyers were referred to their real estate agent by an existing or previous client, and 74% of clients will provide a referral if their agent...

5 Ways to Unlock the True Power of LinkedIn

There’s generally a difference between networking and lead generation, but the reality is we’re generally always looking for opportunities to make connections that could someday turn into leads. LinkedIn has primarily been a tool for job searchers and B2B sales...