As the guide to your market’s success, creating an inbound marketing strategy that works...
Marketing within the solar industry has turned into a single objective: get to your...
Inbound marketing represents a thoughtful, strategic approach to developing...
The home services industry has one of the highest lead volumes in the business world....
Conversational marketing is all the rage these days. This new branch of marketing is a...
Daniel Kimm of Shape CRM Software and Daniel Cross of Verse.io sat down to talk about...
A lead fills out an inquiry on your website, but how long does it take for your...
Texting consumers sounds invasive, but it’s only because it used to be invasive. Before...
[Ben Jablow, VP of Alliances at Postal, and Daniel Cross, Director of Business...
Once you start getting traffic to your blog, the next step is turning those blog...
Verse gets a lot done when it comes to the middle of the sales funnel. There are many...
Excerpt from: HousingWire HousingWire recently spoke with Verse founder and CEO David...
Poor client retention is actually one of the most expensive mistakes for marketing...
Excerpt from: Forbes.com Although complete marketing attribution is one of the toughest...
At a Glance If you’re tired of wasting precious administrative time on low-quality or...
It’s no secret that lead conversion is a process many struggle to do on their own. 48%...
Following up with leads is named one of the biggest challenges to lead conversion for...
Once upon a time, there was a marketing team. The marketing team generated a lot of...
Why do marketing agencies and lead generation companies get fired? It’s not because they...
New research highlights the Lead Conversion Gap, and what it takes to improve conversion...
Outsourcing a business process, especially inbound lead qualification and conversion...
It’s a demanding time of year with quotas looming at the end of the fiscal year and a...
Are you finding it challenging to keep up with the digital trends in the real estate...
Marketers know that quality content generates quality leads, especially in the long run....
A high lead volume isn’t necessarily a bad problem to have, but your sales team may be...
Marketing executives carry the heavy burden of maintaining the reputation of the brand,...
It’s plain and simple: more leads does not mean more revenue. This is the whole reason...
At Sundae, we interact daily with customers who are facing some of the most important...
Curaytor: 7 Lead Conversion Mistakes That Are Costing You Money David Tal joined Jimmy...
Believe it or not, it is not confidence or charm that separates the top 1% of...
The Summer reports for G2 are in and Verse.io is officially in the Top 10 for...
The business world at its core is composed of people and the deep-rooted need for all...
Marketing teams will tell you: if you want a quick win for your business, content...
Businesses trying to sell their product or service are constantly dealing with the...
Let’s face it: marketing qualified leads (MQLs) are the difference between a truly...
To My Dear Verse Team Members, We hope that this note finds you well, and that you are...
Artificial intelligence, or AI, has given multiple industries the ability to utilize...
In a time where shifts and changes are inevitable or necessary, it’s important to come...
LeadPops Case Study See how Verse increased lead qualification rates by 30% for...
Excerpt from: Forbes.com The general relationship between sales and marketing teams has...
Believe it or not, speed-to-lead is the biggest driver of lead conversion after a lead...
Mortgage and Their Digital Storefronts In light of recent events, businesses were...
Cold calling and door-to-door sales are the most commonly used practices for sales teams...
Out of all the new industries in technology, solar is taking the lead. Where technology...
The lead pond, or the lead generation pool, is the treasure trove of the marketing...
During these unprecedented and worrisome times, purchasing online insurance leads is a...
The Lead Conversion Gap Always be closing. Every sales team has heard this one before....
Are you trying to increase traffic on your website by improving your blog SEO? There are...
Trade show season is here and exhibitors and attendees alike are planning for their...
Solar installation is on the rise and so is the need for better lead qualification in...
Imagine Don Draper’s brain power multiplied by two million - that’s what artificial...
By using the strategies laid out here, you can work towards building seamless integration of your marketing and sales efforts so you can see the revenues within your organization soar.
Utilize the information in this blog and identify what changes you can make in your own organization’s customer buying journey to help reduce the amount of leads that fall through the cracks.
Marketing agencies help others achieve their branding, awareness, and pipeline...
Tracking your social media performance is a crucial component to any successful marketing endeavor. This is especially true in light of recent changes to Facebook’s News Feed, for example. You need the insight tools to determine exactly what is and isn’t working as well as the best time to post content.
Don’t be fooled by media portrayals of Millennials: Born between 1981 – 1996, this demographic of people represent the biggest generation in U.S. history. With an impressive headcount of 92 million, they are slated to be the biggest generational economic driver of all time. They’re taking advantage of the hot job market to advance in their careers, and earning more disposable income than ever.
The insurance business has always been built on relationships, and agents used to be...
The types of services and products available to business and consumer product customers...
A 2017 study of higher education admissions directors discovered an issue that has long...
The business management expert Peter Drucker famously said, “The purpose of a business is to create a customer.” It’s certainly hard to argue with that, but what Drucker neglected to mention is that keeping the customers you have is critical to long-term business success. In fact, it costs 7x more to obtain a new customer than it costs to keep an existing one. The lesson? Keep your customers happy and maintain your client relationships.
If you’re trying to promote yourself to the world and grow your business, you have no choice but to market to audiences on mobile devices. Your customers are mobile– this is the way the world is, as mobile usage is now surpassing that of at-home internet access worldwide.
To be effective, sales and marketing teams need to operate in a symbiotic relationship. They need a way to learn and communicate with one another so the effort of one is enhanced by the work of the other. Yetthe sales/marketing dynamic can often be filled with tension, which can result in poor lead conversion and disastrous effects on revenue. To avert this, companies need meaningful key performance indicators (KPIs) to understand where breakdowns in the sale-marketing continuum exist.
Is your organization familiar with conversational marketing? Well if not, it should be. ...
How long does it take your sales and marketing team to follow up with a lead? The...
An organization's sales and marketing teams tend to be at odds with one another. ...
Does your organization employ one or many Sales Development Representatives (SDR) to...
There is a disconnect between marketing and sales teams in almost every company, and it...
Leads can be the best and worst thing to pursue with your business. Why? Leads - whether...
Our mission from Day 1 was to change the way businesses communicate with their prospects by helping them create more authentic connections.
We believe consumers deserve a better experience when reaching out to businesses, and those companies are leaving far too much on the table by not engaging with prospects quickly, following up when needed, or nurturing them effectively.
What is the best way to communicate with your potential customers? In years past, the...
In the season finale of the Power Agent Podcast, we’re going out with a bang by bringing on “the legend who needs no introduction” – Tom Ferry!
Tom and David dive deep into the future of real estate – bold predictions about the iBuyer side of the business, changing skillsets, and the evolution of the branded experience.
And of course, Mr. Ferry shares his peerless advice on how to level up your business!
Kevin shares his inspiring journey from humble beginnings. This man proves that anything is possible as long as you have the passion, the perspective, and even the presumption to go big or go home. Both he and David swap wild stories filled with the kind of bold moves, tough setbacks, big payoffs, and… “unique” ideas that you won’t want to miss!
We’ve just released the Rate Conversation feature - allowing you to take part in...
Verse has been an amazing addition to our team. We have tons of inbound leads and really...
"If you’ve been struggling to find an ISA solution take a hard look at these guys. We...
“Verse is an amazing way to generate leads and expand your business. The staff is...
“For me Verse has always been about Leverage… and the result has increased the number of...
“All of my leads go through them because I trust them – and because I’ve seen the...
“One thing I really love and is very powerful about Verse is the fact that they are...
“Verse is AMAZING! Their ISA’s are top notch. We have used several other companies and...
David gets to meet with the content marketing innovator and podcast pro that inspired our show! Host of the Massive Agent Podcast and Industry Connected, as well as the founder of the Massive Agent Society – Dustin Brohm guest stars on the Power Agent Podcast!
We’ve compiled a list of takeaways from our time at Inman Connect Las Vegas – including personal insights and crucial lessons from the biggest presentations! The event was a blast! 🚀- marked by good times, big names, scorching heat, new relationships, and phenomenal sessions and panels.
Coming to you from Inman Connect Las Vegas, David is joined by some of real estates biggest names in real estate marketing – Josh Pitts (Shred Media | Founder & host of Josh Pitts Live) and Jason Frazier (Shred Media | CCO & Shred Marketer Podcast)!
They discuss how to save the industry from itself and innovative strategies on how to build relationship with customers in a changing landscape. Tune in to learn how to thrive and survive over the next 10 years!
On this episode of the Power Agent Podcast, Jesse Zagorsky of Live. Love. San Diego Homes discusses how he evolved “Speed to Lead” into “Speed to relationships“!
Tami Edwards and Mike Bjorkman join David to make this a very special Power TEAM edition of the podcast, straight from LCA Live 2019!
These co-pilots discuss the different tactics and tools they use to work towards the same goal, while empowering one another and their team. Hear the incredible story about how it all began, and their lessons on how to successfully run a business TOGETHER.
Verse has released a Zapier app, giving you the power to sync up and automate your workflow across 1500+ applications, including: CRMs, Google Suite, Facebook Lead Ads, and more!
Barry Jenkins joins David on-site at LCA Live! As an industry veteran and leader of the #2 Better Homes & Garden team WORLDWIDE, Barry goes in depth about how you can use automation and systems to scale your business.
Find out which processes he used to reverse engineer his way to success!
Sean Cahan – aka the Mortgage Geek – joins David in the 5th episode of the Power Agent Podcast! As President of Cornerstone Mortgage and a spandex savant, Sean discusses how embracing his inner geek helped him build his own brand. Tune in and learn how to stand out from the competition.
A big part of our business is getting people to pay attention to us. To earn that attention, there are all kinds of tactics and trips, but if I told you that sitting on your rear end and writing 300 words could generate new clients, would you do it?
Sam Khorramian – serial entrepreneur, international speaker, and co-founder of Big Block Realty- shares the hard lessons and wisdom gained from his entrepreneurial journey. You won’t want to miss this.